Building Online Relationships If you have spent more that 5 minutes talking to me over the last several years I have probably jumped up and started preaching about how you can be successful on the Internet. My rant just about always includes a reference to Stephen Covey’s “7 Habits of Highly Successful People” and more…
Now that dealers are getting into blogging one of the top 3 questions that I get from dealers is what content should I put on my site. Although this is really a personal preference here are a few ideas. Maybe one will work for you or at least spark an idea that fits you and…
Step 1 to successful online car sales Step one is really what not to do, but it is probably the most important thing to be successful online. You need to know that there isn’t a magic bullet! I know this is something that comes up quite a bit in seminars and on the automotive social…
Install a WordPress site on your Godaddy hosting in just a few minute work In our first video you set up a hosting account on Godaddy, and in this video we will go through the steps of installing WordPress to that hosting. It’s super easy and will only take a few minutes of actual work.…
Converting web visitors into leads on your car dealership website Conversion isn’t near as mystical as it is made out to be. Just like SEO there are some basic principles that when applied just work. For the same reason wheels are always round and have no need to be reinvented so to is the techniques…
How to Create a Hosting Account in Godaddy for an automotive WordPress micro-site This is a very easy process once you know which links to select and steps to take. Within about ten minutes you will be done setting up the hosting and will just need to wait a little for the set up process…
How many times have you heard that you need to have a plan before doing anything online. Well here is your plan, this is a complete strategy on creating satellite sites for strong SEO. The end result will increase your main website’s search strength, add value to your customers and your community all while increasing…
Plan your website or microsite with SEO in mind When you build an automotive website or microsite it is important to have a basic understanding of SEO. Don’t worry it isn’t near as difficult as you think. SEO follows principles that we see everyday. Even the file system on your computer has the same…
WordPress as the car dealership website/microsite of the future Spring of 2010 I gave a presentation at Digital Dealer 8 titled WordPress as the website/microsite of the Future. A lot has happened in the short time since then, but one thing is for certain, WordPress is here to stay. The video below
Google Reader is probably one of the best tools available on the web. I know that is saying a lot, but it is true. Google Reader is a very simple tool that puts the power of valuable information within your reach.