Converting web visitors into leads on your website
Conversion isn’t near as mystical as it is made out to be. Just like SEO there are some basic principles that when applied just work. For the same reason wheels are always round and have no need to be reinvented so to is the techniques that work for conversion. This video will show you how you can model the same principles utilized by and the Gurus of Internet marketing.
Connect the Dots to convert
For the most part it is just a matter of connecting the dots. Review your analytics, determine who and where your customer is and then provide content that is relevant to them. Over time we will get into the differences of landing pages, home pages, satellite sites (micro-sites) etc.