Jared At NADA At the NADA convention in Las Vegas in February there were a few speakers that I wanted to sit in on, and Jared was one of them. With a crazy schedule and various conflicts the only time I was able to go to his session was a translated version. So needless to say it was entertaining to … [Read more...]
Social Networking Sells
As I am going through draft posts that I have written, I came across this one. Not even sure why I hadn't posted it yet. This message was very prevalent at DSES so I almost decided to wait and post it later. It is such an important message though that I don't think it could be said enough times. … [Read more...]
Google Analytics to get the most out of your marketing
Keep track of your successes and failures with Analytics. What's working, what's not and how can you make it better? Monitor your traditional marketing with web analytics. While advertising on TV, radio, newspaper, or even direct mail and email. You owe it to yourself and your dealership to measure … [Read more...]